Room 201 is a branding concept for a fictional hotel chain. The project explores a clean, contemporary identity built around simplicity, comfort, and understated luxury, from the visual identity to the digital experience.





Room 201 is an exclusive retreat that blends simplicity, elegance, and modern luxury. We believe in the quiet power of refined hospitality, where every detail matters and every space inspires tranquility.
Our approach focuses on seamless comfort and timeless grace, crafting bespoke stays and sensory experiences that feel personal, indulgent, and effortlessly intentional.
Keep it minimal
We create digital spaces that feel open, balanced, and intuitive. Where every element
serves a purpose. Clean layouts, soft tones, and thoughtful typography come together to
deliver a seamless user experience that reflects our timeless aesthetic.
Keep it simple


Our social media presence reflects the essence
of Room 201. Calm, curated and beautifully minimal. Each post is thoughtfully designed to capture light, texture, and form, creating a cohesive visual story.
We share inspiration, design insights, and moments
that embody our aesthetic: refined simplicity
with a human touch.
Posts are clean and minimal

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